October 15, 2018

A semi-transparent take on rainwear inspired by atmospheric conditions.

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Rains Journal Vol. 12: Alex MacLean

October 11, 2018

Capturing contrasts from above, pilot, self-taught photographer and humanitarian, Alex MacLean, has flown his plane over much of the United States documenting its vast and varied landscape. His powerful, descriptive images act as the cover story to Rains Journal Vol. 12, where we dig deeper into his art and portrayal of human interaction from above.

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AW18 Rains Thermal

October 01, 2018

With much ado, Rains presents AW18 Thermal, an insulated outerwear collection designed to endure cold climates.

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AW18 Rains Ltd.

September 18, 2018

The AW18 Ltd. collection is inspired by the phenomenon of mirages and experiments with glossy, semi-transparent and transparent surfaces as a way of tricking the eye.

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Rains Journal Vol. 12: Perspectives

September 04, 2018

In this volume, we explore the theme of, "Perspectives." Through vocation, art, and architecture, we connected with people from around the world to hear how varying perspectives shape the world we live in. We start in North America where we deep-dive into social perspectives with photographer Alex MacLean and end in Ukraine where we discover a new destination from the architectural era of Soviet Modernism. It's these stories and those in-between that allow us to discover the development of viewpoints from one individual to the next.

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Back to Reality

August 06, 2018

The uneasy feeling of getting back from summer holiday is universal, so Rains set out to provide visual relief and a sense of empathy as we all navigate back to reality.

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Rains Autumn & Winter 2018

July 18, 2018

As we globalize, we either move closer together or delve deeper into our handheld flat screen of choice. These social dynamics call for a focus on perspectives. For Autumn & Winter 2018, Rains is inspired by the viewpoint of others; be it inwards or outwards, or in the matter of beliefs. With this in mind, the AW18 collection has been designed with an empathetic approach to the perspective of others, as well as the individual.

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Rains Journal – Vol. 11: The Growroom

July 09, 2018

Danish architects, Sine Lindholm and Mads-Ulrik Husum, have created The Growroom – a spherical pavilion for people to produce food locally in urban environments. Acting as a sensation library, The Growroom has been designed for participants to not only grow their own herbs, but reconnect with their senses of sight, hearing, touch, taste, and smell.

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