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SS18 RAINS LTD.

April 06, 2018

As an expression of creativity and imagination, RAINS LTD. works as our design department’s laboratory. Drawing inspiration from all corners of the world, this unique and unconventional collection is for those who wish for something different. For the SS18 collection of RAINS LTD. we experimented with different sorts of parallel lines and allover printed front- and backside fabric.

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Rains Journal – Issue Eleven: Poshtel

March 28, 2018

Poshtel PopUp takes sustainable hospitality to the next level. With an interest in the latest design, arts and technology, Poshtel PopUp is a new global hospitality chain of mobile and eco-friendly luxury hostels founded by serial entrepreneur, Morten Lund, in cooperation with the world-known architect, Bjarke Ingels, and the award-winning design firm, EFFEKT.

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“Expressions” SS18 Collection

March 22, 2018

The glossy, youthful “Expressions” capsule collection for SS18 is a representation of a time in our lives when the possibilities are endless and our impulsive reactions are reflections of our most immediate desires. To bring such a message to life, we worked with British film director, Jacob John Harmer to articulate the theme through film and photo.

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Style Snaps: Chengdu, China

March 16, 2018

At the latest RAINS pop-up shop event in Chengdu, China, a range of the city’s finest fits showed up with full on fashion in tow. The diverse mix made the inaugural event a colorful parade of personal style and a fresh look into the opportunity of integrating functional fashion into any sartorial preference.

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RAINS x VANS

March 07, 2018

This spring, RAINS has teamed up with the iconic American shoe brand Vans for a collaborative project influenced by the industrial landscape of Copenhagen. Utilizing Vans’ Classics Lites technology, the collection merges Vans’ classics with RAINS’ meticulous attention to detail to present an elevated footwear capsule that emphasizes premium lightweight comfort and a strong Scandinavian conception..

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RAINS JOURNAL VOL. 11: ADAPTING

March 02, 2018

In this volume we visit the picturesque Turkish village Cappadocia, explore new urban innovations with Poshtel and The Growroom. We spend a day with French illustrator and designer Frédéric Forest, depicting the various ways in which the body adapts to its constantly changing environment. Lastly we experience Singapore’s Gardens by The Bay: a human-made futuristic park showcasing 80% of the world’s plant species in one place.

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RAINS "ADAPTING" S/S 2018 COLLECTION

February 15, 2018

For Spring / Summer 2018, RAINS is inspired by the concept of adapting, introducing a collection of use-specific products as well as a new camouflage series.

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